Einhell company building with employees symbolizing growth and success.
Einhell company building with employees symbolizing growth and success.

We Are Einhell

Cordless excellence

Since 1964, we have been turning the power tool market on its head and writing our own success story. What began as a bold idea is now our clear ambition: more than 2,700 experts behind the power lifestyle platform, active in over 100 countries, work every day to develop tools and equipment for garden, leisure, cleaning and pumps that are not just good – but uncompromising, powerful and built to last. Quality you can feel. For more than six decades, we have been driving innovation and shaping the future of DIY and professional trades.

As battery pioneers, we set new standards – most recently with our IP57-certified SEALED battery technology. With our PROFESSIONAL range, guided by the motto “More Power for Professionals”, we stand alongside tradespeople and commercial users as a reliable partner.

What Inspires Us

2.700+
Employees Worldwide
50+
Subsidiaries
100+
Countries
350+
Power X-Change Tools
CEO Andreas Kroiss stands in front of the stairs in Einhell World wearing a dark suit.

Vision

At least one Power X-Change (PXC) battery in every household, garden and workshop.

Mission

We offer our customers cordless freedom for all applications in the home, garden and workshop – wherever they want to be independent, mobile and flexible.
With the most comprehensive Power X-Change battery platform, we enable millions of customers worldwide to bring their projects to life with cordless power, enjoyment and enthusiasm.

A big story told briefly

This is Einhell Bulgaria OOD

Founded in 1964, Einhell has grown from a small family business to a global brand with offices in over 90 countries, around 1,800 employees worldwide and an annual corporate turnover of €900 million. For over 55 years Einhell has been developing and selling power tools and garden equipment for the home, garden and leisure, following the philosophy of "brand quality at a reasonable price". Since the beginning, the most important success factors have remained consistently high product quality and an attractive pricing policy focused on sustainability and consistency.
The company operates worldwide to meet the needs of specialty and DIY stores, internet commerce, garden centers and hypermarket chains. Subsidiaries and associate partners around the world provide a local presence and a high level of customer service. 


Einhell Bulgaria OOD has been offering Einhell products on the territory of the country since 1997, which defines it as a factor on the Bulgarian market. The company is in successful partnership relations and works with all international structures and local retail chains. It also has a developed sales network in the country.